Sales

How to reduce CAC for field sales? 4 tips for you to adjust your strategy

You probably still work with Field Sales door-to-door, dividing your team by region in order to prospect as many customers as possible. If this statement is correct, know that your CAC (Customer Acquisition Cost) can rise and exceed your company's profit. In this scenario, working with door-to-door sales makes your cost increase, your profit decreases and makes your company's risk

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